**3 Months

2,000 Participants**

**10,000+ Posts

10M+ Views**

Solus designed and executed a high-impact ambassador ecosystem for 1inch, delivering reach, structure, and consistent narrative alignment.

What We Delivered


In just 90 days, we built a complete ambassador ecosystem and ran it end-to-end:

The result: on-brand visibility at scale, every single day.


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Public entry → **Ambassador Program Landing Page. |** The conversion point for applicants. Routed candidates into the program with clear expectations and fast triage.

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Link: https://1inch.network/ambassador

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1inch Ambassador Telegram Mini-App

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The central workspace for ambassadors: task feed, progress tracking, levels, and leaderboards.

On the admin side: quick approvals/rejections, bonus XP, and performance dashboards to keep quality high and turnaround fast.

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Notion program hub

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A complete program manual: rules, requirements, levels, and reward logic (including internal details not shared publicly).

Clear for contributors, fully auditable for managers.

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Together, this stack turned the program into a predictable system rather than a loose bounty board.


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Once the machine was running smoothly, we switched on a CPM model to align rewards with verified reach at efficient rates:

Platform Rate (CPM) Notes
Twitter $10 Verified reach
Telegram $25 → $15 Optimized
YouTube $50 High-quality creators

Creators published in their own voice within prepared narratives.

A light level path supported retention without dominating the experience: 2-3 free test posts, a short reduced-CPM phase, then full CPM after 5-10 days of consistent quality.

Rewards were positioned as bonuses, not fixed salaries, preserving the community-driven feel while delivering predictable costs.


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Solana Narrative —————————————————————

350+ creator works · 130 swap submissions

Pathfinder Spotlight ———————————————————

180+ posts explaining upgrade benefits

The Block Amplification —————————————————

210+ ambassador posts extending media coverage

Sonic Drop ————————————————————————

**246** rapid-fire submissions in a 48h push

Unichain Integration ———————————————————

190 posts driving feature adoption

➡️ A consistent campaign rhythm kept 1inch in daily conversations.

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✅ Every submission manually validated (anti-bot filters)

✅ Narrative packs with examples & keyword frameworks

✅ Multi-platform presence: Twitter · Telegram · YouTube · Reddit · App Stores

✅ Iterative pruning → only top ambassadors stayed active

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